Humberto’s cigar roots were planted way back in 1996. Fresh out of unemployment, he picked up a local NYC paper and answered a small 2×2 ad looking for a cigar salesperson to man the phones (interesting to note – ‘no experience necessary’). He called for an interview, showed up in the only 3 piece suit that fit him, and, within just a few minutes, landed a call center sales job at the prestigious Famous Smoke Shop.
Not knowing the first thing about cigars, cigar smoking, or cigar culture, he acclimated quickly and started upon his corporate ladder ascent. Taking on roles like call center management, website administration, catalog copy writing, database management, purchasing and merchandising (all of which he had no experience doing…. ever), he’s remained with the company for the last 20 years (with a 3 year break somewhere in between but we won’t talk about that). Still working as a full time buyer at Famous Smoke Shop, he feverishly spends his nights working towards growing our business in all the ways he had no experience doing at his full time digs. We have no idea how he does it or why but we’re glad to have him on board.